Create Your Personal Branding Infographic for Career Success

MK170: Personal Branding for Sales and Marketing Professionals - Project 3 PERSONAL BRAND INFOGRAPHIC Project Description: Infographics allow marketers to convey complex ideas in a pleasing and easy-to-understand format. Since personal branding is simply marketing yourself as a product, infographics are a great way to showcase your USP’s and talent stack. For Project 3, create an infographic that represents YOUR personal brand. Use the work we’ve done in class (mission statements, skill inventory, etc.) and develop an infographic about YOU that will resonate with prospective employers. A great platform to create your infographic is Canva canva.com . Remember to: 1. Include your personal brand mission statement. 2. Convey skills that will be of value to your target market. 3. Include any personal demographics that you feel are relevant. 4. Design a professional infographic. Create a schedule or timeline for completing each task. Submit your infographic to Project 3 in Moodle .

I develop sustainable business models and marketing strategies to fuel small business growth. FOR INSTRUCTOR USE ONLY Grading Rubric Grading accepts a start value of 100. Points will be deducted for failure to fully complete or meet the stated requirements. Grading: 90-100 = Represents work of superior quality (A); 80-89 = Represents work of good to very good quality (B); 70-79 = Represents adequate command of class content (C); 69 and below = Represents work that shows a need for development or improvement (F); 0 = Represents plagiarized work (F).

MK170: Personal Branding for Sales and Marketing Professionals (BCM) Student: Instructor: Date: STUDENT LEARNING OUTCOMES SLO-1 Describe the concept of personal branding , why it’s important and how it’s different than traditional marketing. SLO-2 Explain what a personality and personal skill inventory is and why it’s important in personal branding. SLO-3 Describe the differences and similarities between brand mission statements , personal brand mission statements , business vision statements , and personal brand vision statements and how they affect goal setting. SLO-4 Explain the importance of exploring and defining your target market in personal branding and how personas are relevant to the process. SLO-5 Discuss how the center of your ikigai relates to all aspects of personal branding. SLO-6 Describe all aspects of talent stacking and how it relates to personal branding. Project 3 Description of requirements Possible Points Your Points SLO-1, SLO-2, SLO-3, SLO-4, SLO-5, SLO-6 Submitted original infographic that represents YOUR personal brand; infographic about YOU that will resonate with prospective employers. 25 SLO-1, SLO-2, SLO-3, SLO-6 Infographic includes personal brand mission statement. 15 SLO-1, SLO-2, SLO-3, SLO-4, SLO-5, SLO-6 Infographic includes relevant skills. 20 SLO-2 Infographic includes relevant demographic information. 20 SLO-1, SLO-2, SLO-3, SLO-4, SLO-5, SLO-6 Infographic looks professional. 20 TOTAL 0 YOUR SCORE : ________ Instructor Comments: SLO-1, SLO-2, SLO-3, SLO-6 Infographic includes personal brand mission statement. My personal brand mission statement is "Enthusiastic and hardworking Restaurant manager with a winning attitude with experience of food and beverage production and service. Dedicated to maintaining the restaurant's revenue, profitability, and quality goals. Focused on setting high quality service, reducing turnover and increasing customer satisfaction.

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Convey skills that will be of value to your target market. The skills that I will value to my target market are as follow: Revenue generation. *Customer service * Motivational Leader * Talent development * Inventory control * Training * Cost Controls / Scrap Reduction * Employee relations * Financial oversight *Mass food production *Resourceful problem solver * Microsoft Office

MK170 Project 3

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