Lab 4-4 [Colton WIlliams] [CSWilliams3215@muleriders.saumag.edu].docx.
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Industrial Engineering
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Jan 9, 2024
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AQ1. When working with geographic data, it is possible to view the output by a map or
by a traditional visualization, such as the bar charts that you created in this lab. What
type of insights can you draw more quickly with the map visualization than the bar
chart? What type of insights can you draw more quickly from the bar chart?
The map visualizations are quicker and better at showing the data geographically
rather than just numerically. Whereas, the bar charts are better at comparing the data
numerically rather than geographically.
AQ2. Texas has the highest sum of transaction amounts, but only the fourth-highest
average. What insight can you draw from that difference?
It might not stand for all states, but I am sure that the sheer size and population that is in
Texas has a lot to do with the transaction amounts when compared to smaller and less populated
states. When looking at the data, population and size however do not seem to have any
correlation with the amount of the transactions, that is due to other variables.
4-4MC
AQ1. What insights should
Dillard’s
draw from the online transactions that
occur in states that already have
Dillard’s
stores in them? What additional
exploratory analysis would you perform on these transactions?
Dillard’s should look at things like the average amounts of a transaction
in those states, highest transaction amounts, lowest, and find patterns
between them all to make better predictions about what to keep in their stores,
how much, and what people/states should be targeted for optimal profits.
AQ2. You would like to compare the average online transaction amount for
customers who reside in states that do not have
Dillard’s
stores with the
online transaction amount for customers who reside in states that do
have
Dillard’s
stores. How would you prepare your data to make that
comparison?
To make this comparison, I would simply use the variables of
trans_amount and customer_state, use two filled maps, and apply filters to
visualize comparative number amounts via darkness of color and to show
which states had Dillard’s stores and had none, similar to what we did in this
lab. This would illustrate the how high or low the averages were in these
states as well as which states had stores and which did not.
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