TASK 3 Project Integration

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Torrens University - Melbourne *

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Feb 20, 2024

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Diana Acevedo 17782 Task 3 Task 3 Website design brief Native Bush Spices Australia Website Design Brief Title of the project : Website Development Compan Native Bush Spices Australia. Background Information The company will expand their business to worldwide, so the will focus on the website as a marketing tool. So they need a replacement of modern and responsive website to reflect the company’s objectives. Currently the business is selling its products through a number of small supermarkets and health stores throughout Australia. The company also has a basic website that includes four pages: home, about us, products and contact details. Most sales occur through existing customers, referrals and passing traffic. The company’s overall business objectives as stated in the recent Strategic Plan that has been developed is to increase sales by 10% each year for the upcoming three years and to create brand awareness, develop a broader product range. Target Audience Expand into overseas markets, which are most likely to be Hong Kong, Japan and Singapore due to an identified demand for Australian organic native foods in these countries. Most consumers are health conscious, care about protecting the environment and have an average annual income of $80,000. Content The company manufactures and retails a range of organic, Australian native foods including: Native herbs and spices Native herbal teas Fruit jams and conserves The company’s mission statement is to make Native Bush Spices a preferred shopping destination by delivering high quality, organic, earth friendly foods to all customers and its vision statement is to inspire the way the world eats. All the contents including text, images, sounds, videos, and animations Commented [mc14]: Do not copy from this guideline that will result unsatisfactory outcome. Your assessment need to be your own unique work. Do not copy word to word from learner’s guide, assessment guide or from the web. You need to do paraphrasing and referencing if you collect some information from various sources. Please follow this instruction seriously. 47 will be provided by marketing team of the company. Content editing to be done with SEO in mind in house.
Diana Acevedo 17782 Task 3 Call to Action Through this new website the customers can complete their enquiry and regularly get some new products information through the newsletter and if keep in touch and give us some feedback for us to improve our services. Social Media and Sharing Will regularly update our products through social media such as facebook, twitter and google. And the company also creates a mobile apps for easier user customer. Functional Requirements Functions are required in the website are: - The web application shall accept customer orders - The web application shall be able to cash a sale - The web application shall produce a receipt detailing a customers’ purchase information and include name of customer, items purchased, cost of each item and total cost - The web application shall be able to produce weekly, monthly and yearly reports about sales. Design Assets - General Content. Our content is the biggest contributor to your search engine rankings - Decide Premium Content. - 301 redirects. - Inbound Links. - Keywords. - Conversion Tools. - Website Optimization Tools. - Customer Reviews/Testimonials. Design Ideas Our company will use a website creator and the ideas of the design should be consistent, have a navigation option, mobile compatibility, easy communication, and minimalist unique design. Our company is a medium size organization. So we prefer to be done in house. Considering have someone on the inside who understands the inner workings of the business manage these resources is a must. Practical Issues Our project budget is $15.000,- to provide the modern website. And it is realistic consider the size of our company. And I has been appointed to manage this project, develop and live in two months. The only priority issues will occurs is the website cannot launch on time as schedule if we run out of budget as planned.
Diana Acevedo 17782 Task 3 Email to the project team member giving response to potential conflict TO: Project Team member FROM: DIANA GARCIA PROJECT MANAGER Subject : Website Development of Native Bush Spices Australia Project DATE: 04-11-2020 Good Morning Everyone, I have reviewed all the quotation which you received from all the website developer/creator. And after reviewing, I am agreeing with you to choose the one who you recommended even the quotation is higher than others so it means we are choosing one of the best company and we expect a wonderfull job . The quotation price is still in range of our budget. Considering their quality of job, I decided to accept their quote. Please go ahead with them and keep in touch if have any other information and requirements. Thank you for your kind co-operation. Regards Diana Garcia - Project Manager
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Diana Acevedo 17782 Task 3 Appendix 9 – Native Bush Spices Australia Project Status Report Project Name: Website Development of Native Bush Spices Australia Project Project report: Project Status Report Date: 04 OF NOVEMBER 2020 Progress reports: project specific The website is progressing well. We have created the following pages: · Home · Products · About Us · News · Events · Blog · Contact Us. The shopping cart has also been created. Thank you for providing the written content and the logos. We have taken into consideration web accessibility standards in creating the web site by including images and plain English language. Project information and communication issues: However, the weekly meetings that were advised following the confirmation of the project meeting have been consistently cancelled by US the website developer complaint about low
Diana Acevedo 17782 Task 3 response feedback from our side. Impact of issues and changes required: Impact of the issues is causing significant delays to the project for couple weeks. Report developer: Laura Acosta Signature: Laura acosta Date: 04-11-2020 Appendix 10 – Native Bush Spices Australia Project Register and Log: Description of issue Actions required When Who Completed New meetings to discuss website status rescheduled meeting once a week project team developer website DONE any feedbacks on the website all team communicate d each other to check the website and give the developer a good feedback daily team project done
Diana Acevedo 17782 Task 3 IT ho on holidays need a substitute same skill level of staff to replace sick staff holidays HR managar IT Manager DONE Appendix 12 – Native Bush Spices Australia Project Evaluation Report Performance against Project Objectives There are some issues occur within project progress such as communication problem between the website developer with our team, and the cost is higher than initial budget, but overall the objectives of the project can be achieved. The project has been success and the website is now live. Recommendations and Lessons Learned: - Regularly check our email or response information from other to give a quick feedback - Always reschedule any cancelation of meeting schedule - Always provide a substitute staff who has same level skill for back up Email to the CEO : Australia / Sydney TO: MR SERGIO GONZALES. CEO of Native Bush Spices Australia Re : Team Performance Plan of FSEC sport Organization 2019-2020.
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Diana Acevedo 17782 Task 3 DATE: 06-11-20 Dear Mr. Sergio Gonzales I am writing as the Project Manager of Native Bush Spices Australia who is responsible for website development of our company. To achieve our organization mission to make Native Bush Spices a preferred shopping destination by delivering high quality, organic, earth friendly foods to all customers and its vision statement is to inspire the way the world eats and company’s overall business objectives as stated in the recent Strategic Plan that has been developed is to increase sales by 10% each year for the upcoming three years and to create brand awareness, develop a broader product range, as well as expand into overseas markets, which are most likely to be Hong Kong, Japan and Singapore due to an identified demand for Australian organic native foods in these countries. We have success to develop the modern and responsive website to serve a good service to our worldwide customers. Now the website has been live and running smoothly even has been late 2 weeks from our planned schedule cause of some communication issues from our side. And we also do some change of design logo of the website which is causing higher cost of our project $ 17.200,- instead of $15.000,- Please find the below of expense report for your approval, as follows: Budgeted expenses Actual expenses Web site including shopping cart and plug-ins $11,000 Web site $15,700 Website Training $3,500 Website Training $0 Hosting (first year) $500 Hosting (first year) $500 Logo $1,000 TOTAL $15,000 TOTAL $17,200 Awaiting for your response and approval. Thank you for your kind attention and if need any further information, you can contact me on my email. Looking forward to hear feedback from you of my proposal. Sincerely yours,
Diana Acevedo 17782 Task 3 Diana Garcia (Project Manager of Native Bush Spices Australia)