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Discussion Forum Unit 7 Describe operating profit margin and asset turnover, and explain how each of these ratios can be used to help division managers improve RIO. According to Heisinger & Hoyle (2012), operating profit margin is the percentage of operating revenue to sales revenue. However, it delivers the information with regards to how much operating profit is generated from each sale. It also indicates profitability and is often used to compare the profitability of companies and industries of different sizes. Therefore, it is calculated in using the following formula as Operating Profit Margin = Operating / Sales. The operating margin is useful in deciding the ROI of an investment by using the profitability to identify the effectiveness of an investment or rather several investments. That is meant how effectively the resources and assets have been applied, and how much revenue and expenses have been contributed to resources for primary operations. In addition to this, the operating profit margin ratio enables division managers to recognize how to calculate working capital, cost control, as well as pricing strategy and the outcome, which is a rise in management's ROI (Heisinger & Hoyle, 2012). on the other hand, an asset turnover is a financial ratio that measures the efficacy of how an organization utilizes it assets in generating sales revenue to the organization. Furthermore, "the financial ratio offers information about how much revenue that each dollar invested in average operating assets produces" (Heisinger & Hoyle, 2012). Therefore, the ratio can be calculated as: Assets Turnover = Sales Revenue / Average Capital Assets. In addition, another significant way that division managers could improve return on investment (ROI) is by increasing sales revenue and reducing their expenses. This is an imperative to note that a company can intensify its sales revenue by returning its current sales prices, and increasing its sales volume (Rice University, n.d). References: Heisinger, K., & Hoyle, J.B. (2012). Managerial Accounting. Creative Commons by-nc-sa 3.0. Retrieved from https//users/hp/uop/2023-2024/%20academic%20year%20/BUS %203304%20/Managerial%Accounting/accounting-for-managers%20CH %2023-pdf Rice University, (n.d). Evaluate an operating segment or a project using return on investment, residual income, and value added as evaluative tools. Retrieved from
https://openstax.org/books/principles-managerial-accounting/pages/12-1- 3evaluate-an-operating-segment-or-a-project-using-return-on-investment- residual-income-and-economic-value-added
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