Chapter 5, Problem 10DQ

What are some of the factors that enabled to Jen Rubio and Stephanie Korey to make good decisions when they established their luggage company, Away?

Have your own shopping habits changed with the ease of online shopping? If so, how? Do you expect them to change when you graduate and have more disposable income?

Would you like to work for an organization that is committed to something more than just profitability, even if it meant your salary or bonus would be smaller?