Pearson eText for Basic Business Statistics -- Instant Access (Pearson+)
14th Edition
ISBN: 9780137400119
Author: MARK BERENSON, David Levine
Publisher: PEARSON+
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Chapter 1, Problem 32PS
Results of a 2017 Computer Service, Inc (CSI) survey of a sample of 163 bank executives reveal insights on banking priorities among financial institutions (goo.gl/mniYMM ). As financial institutions begin planning for a new year, of utmost importance is boosting profitability and identifying growth areas. The results show that 55% of bank institutions note customer experience initiatives as an area in which spending is expected to increase. Implementing a customer relationship management (CRM) solution was ranked as the top most important omnichannel strategy to pursue with 41% of institutions digital banking enhancements as the customer experience. Identify potential concerns with coverage, nonresponse, sampling and measurement errors.
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Chapter 1 Solutions
Pearson eText for Basic Business Statistics -- Instant Access (Pearson+)
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