Describe how technology could affect an organization in managing  a culturally diverse workforce. Provide example to strengthen your answer.

Principles Of Marketing
17th Edition
ISBN:9780134492513
Author:Kotler, Philip, Armstrong, Gary (gary M.)
Publisher:Kotler, Philip, Armstrong, Gary (gary M.)
Chapter1: Marketing: Creating Customer Value And Engagement
Section: Chapter Questions
Problem 1.1DQ
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Identity crisis is largely discussed in relation to globalization, particularly on the ways 
mass media – an important agent in cultural globalization – have influenced cultural 
identities. There is certain period, a person will have a feeling of insecure due to a 
change of their expected aim. 

According to Babran (2008), ‘the assessment of mass media and its role in the age of 
information on the issue of identity and cultural crisis in the network society, which 
itself is the inevitable by-product of globalization, has become vitally important.’

a. According to Huxley, one of most salient messages of Brave New World is the alarm against 
the dangers of technology. Describe how technology could affect an organization in managing 
a culturally diverse workforce. Provide example to strengthen your answer. 

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