a)What is the WorldCom scandal? Briefly explain it in your own words. (150 words) b) Choose a company of your own choice such as Woolworths, Coca-Cola, Target, McDonald’s, etc., now go to their website and research their sustainability reporting. Briefly discuss a minimum of three actions, which are part of the chosen company’s sustainability report. (250 words) Please provide answers brifley:
a)What is the WorldCom scandal? Briefly explain it in your own words. (150 words) b) Choose a company of your own choice such as Woolworths, Coca-Cola, Target, McDonald’s, etc., now go to their website and research their sustainability reporting. Briefly discuss a minimum of three actions, which are part of the chosen company’s sustainability report. (250 words) Please provide answers brifley:
Principles Of Marketing
17th Edition
ISBN:9780134492513
Author:Kotler, Philip, Armstrong, Gary (gary M.)
Publisher:Kotler, Philip, Armstrong, Gary (gary M.)
Chapter1: Marketing: Creating Customer Value And Engagement
Section: Chapter Questions
Problem 1.1DQ
Related questions
Question
a)What is the WorldCom scandal? Briefly explain it in your own words. (150 words)
b) Choose a company of your own choice such as Woolworths, Coca-Cola, Target,
McDonald’s, etc., now go to their website and research their sustainability reporting.
Briefly discuss a minimum of three actions, which are part of the chosen company’s
sustainability report. (250 words)
Please provide answers brifley:
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