Fall 2022 Business Case Study 2

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School

Northwestern State University of Louisiana *

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Course

2120

Subject

Industrial Engineering

Date

Feb 20, 2024

Type

docx

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1

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Randal's Machine Company Topic: Production/Operations Management Characters: Joe Hare , recently hired to remedy personnel problems that are affecting productivity Barbara Jones, VP of Operations, niece of the company president Randal's Machine Company is a $50MM per year custom auto design shop located in New Orleans, Louisiana. It has a workforce of 30 designers and 15 office personnel. Joe Hare was hired from Ultimate Auto out of Orlando, Florida, three months ago as Randal's production manager. His background includes an undergraduate industrial engineering degree and three years of purchasing experience with Ford Trucks immediately after college. He was hired by Barbara Jones, Vice President of Operations and niece of the company president. This made him a good fit for Randal's Machine company's needs. Recently the company has had difficulty meeting scheduled deadlines. Joe was hired to improve the company's performance in on-time deliveries. So far, he has been learning the systems of the operations and studying workable solutions, but he has not yet determined the best course of action to recommend. Auto design is a very lucrative business requiring unique skills and creativity to meet the market's demands. Car design projects can take several months to complete, but it is necessary to keep production moving to continue achieving the profit that the president expects. On Monday, an order for $300,000, which had been in the shop for three months, was scheduled for shipment. On Friday morning, June 21, the production manager reported to Barbara that the order would not be completed as scheduled and would require at least one more week. Concerned about the impact of this delay on the job status, Joe decided to investigate the cause of the delay before informing Barbara of the problem. Joe soon discovered that the company was top-heavy on the creative side and did not have enough production assistants to move the cars forward in a timely manner to keep up with the company's demand. Designers are the lifeblood of the company. Since Joe has just been here a few months, what course of action would you recommend he take for Barbara, and what kind of background information (i.e.. Charts, data, research, etc.) should he include to help him prove his case? How soon can he promise her that the car will be shipped? How does this case relate to strategic management? Use the conceptual framework model to analyze the case study before making your final recommendation. It is a standard model used by consultants.
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