1.
ESPN and Disney are teaming up to create a new streaming service that can bring a lot of
competition to current services. 2.
This relates to our current topic of service quality since it incorporates aspects of the service triad (since new personnel, culture, outcomes will be needed). It also will need to go through the new service development cycle and differentiate itself from other streaming services since it is a very competitive industry.
3.
ESPN and Warner Bros are teaming up to create this new (unnamed) streaming service that will be focused on sports. They say this could be a deal that will reshape the sports and media landscape. Citi analysts expect the new service to encompass about 55% of U.S. sports rights. They are trying to be rival with cable TV and their strategic goal is to accelerate consumers’ shift away from cable TV. While pricing details remain undisclosed, the new service is expected to be considerably more affordable than conventional cable bundles, potentially accelerating the ongoing decline of pay-TV subscriptions. Moving forward, stakeholders must prioritize content acquisition and user experience to ensure the new service remains competitive in an ever-evolving landscape. Additionally, leveraging data analytics and personalized recommendations (micromarketing) can enhance user engagement and retention. As the streaming world continues to evolve, adaptation and differentiation will be key for to be relevant in the streaming industry.
